AK-Portfolio

🕣 Duration: 2 Years

Keeping UK Pharmacies Informed About Pfizer Product Availability

StockHub and Off-Claim Contract are designed and built to help Pfizer keep UK pharmacies in the loop about product availability. Pharmacies can check real-time stock updates, get notifications when Pfizer medicines are back in stock, and easily submit and track claims.

Role

Year: 2019-2021
Role: Product Designer & Lead

Responsibilities: Led UX/UI design for SMART Hub and the off-contract claims process. Delivered wireframes, interactive prototypes, and user flows that streamlined pharmacy workflows. Collaborated closely with product, development, and stakeholder teams throughout the design process.

Year: 2019-2021
Role: Product Designer & Lead

Role: Responsibilities: Led the design of digital inventory tools for UK pharmacies and streamlined Pfizer's off-contract claims process. Delivered wireframes, interactive prototypes, and user flows, collaborating closely with cross-functional teams.

Challenge

Pharmacists struggled with inefficient stock tracking due to outdated tools
Pfizer faced high costs from complex, manual off-contract claims
Existing processes were slow and prone to errors.

Pharmacists struggled with inefficient stock tracking due to outdated tools
Pfizer faced high costs from complex, manual off-contract claims
Existing processes were slow and prone to errors.

Result & Impact

~26% reduction in claim submission errors through automated form filling
~30% fewer error callbacks via real-time medicine availability tracking

If you need to hear the amazing story behind the
project, don't be a stranger and reach out
Anthony.kellly@gmail.com

If you need to hear the amazing story behind the project, don't be a stranger and reach out
Anthony.kellly@gmail.com

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